Top 5 Purple Shampoos For Brassy Bleached Hair

Does your gorgeous bleached hair sometimes look a little… yellow? You spend time and money getting that perfect icy blonde or platinum shade, only to watch brassy, unwanted yellow tones creep in. It’s a common problem that can make your dream hair color fade fast. Finding the right purple shampoo feels like a guessing game; which one actually works without turning your hair lavender?

This struggle is real! We know you want to keep your cool tones bright and beautiful between salon visits. Choosing the best purple shampoo for bleached hair involves navigating confusing labels and promises. You need a product that neutralizes yellow effectively but is gentle on your processed strands.

Keep reading, and we will break down exactly what makes a purple shampoo effective. We’ll show you how to choose the perfect formula for your specific hair needs and avoid common mistakes. Get ready to banish the brass and maintain stunning, vibrant blonde hair!

Top Purple Shampoo For Bleached Hair Recommendations

SaleNo. 1
L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde,...
  • Toning Sulfate Free Shampoo & Conditioner: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo and Conditioner that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
  • Hydrating Formula: Color-treated hair requires special care. This moisturizing shampoo and conditioner is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
  • For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
  • Vegan Shampoo and Conditioner: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
SaleNo. 2
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown...
  • Toning Sulfate Free Shampoo: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
  • Hydrating Shampoo Formula: Color-treated hair requires special care. This moisturizing shampoo is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
  • For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
  • Vegan Shampoo: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
No. 3
Clairol Professional Shimmer Lights Purple Shampoo, 8 fl. Oz | Neutralizes Brass & Yellow Tones |...
  • Color-enhancing shampoo brightens and refreshes blonde, highlighted and silver hair.
  • Renews and refreshes faded highlights and ash-toned hair.
  • Removes the dull yellow in silver hair, and leaves hair shiny without residue.
No. 4
Redken Blondage Color Depositing Purple Shampoo For Blonde, Bleached or Highlighted Hair -...
  • Color Depositing Purple Shampoo: A professional salon shampoo for color-treated or chemically-treated hair, including bleached hair. Neutralizes brassy, yellow and orange undertones
  • Benefits: With purple pigments to instantly tone, strengthen and moisture blonde, bleached, and color treated hair. Helps with color retention, anti-fade protection and maximizes color vibrancy for a cooler blonde result
  • Additional Benefits: Cleanses, strengthens and adds softness. With salicylic acid to strengthen and repair blonde hair from the core and pure violet pigments to remove unwanted brassiness and leave hair color cool and bright
  • Suggested Use: Use 2-3 times a week. Apply and leave on for 3-5 minutes. Anti-Brass pigmented purple formula with protein, amino acids and glycerin to ensure brighter, cooler blonde hair
SaleNo. 5
KESMEDIK Tea Tree Purple Shampoo & Conditioner Set, Professional Anti-Brass Toner, Neutralizes...
  • Anti-Brass Toning Purple Formula – Neutralizes yellow, brassy tones in blonde, bleached, silver, grey, and highlighted hair for a cooler, more vibrant look after every wash.
  • Tea Tree Oil Refreshment & Scalp Care – Infused with natural & pure tea tree oil to help soothe dry, itchy scalp, reduce flakes, and refresh your hair and roots with a cooling sensation.
  • Boosts Luminosity & Color Protection – Purple shampoo and conditioner set enhances brightness and preserves hair color by sealing in moisture and shine, perfect for color-treated and highlighted hair.
  • Hydrating & Nourishing Duo – Sulfate-free, paraben-free formula gently cleanses and conditions without stripping essential oils—ideal for daily or weekly use.
No. 6
Clairol Professional Shimmer Lights Purple Shampoo, 2 fl. Oz Neutralizes Brass & Yellow Tones For...
  • Item Package Weight:0.152 Kilograms
  • Tones Down Brassiness On Blonde And Gray Hair
  • Color-Enhancing Formula
  • Item Package Quantity:1
No. 8
Matrix So Silver Purple Shampoo - Neutralizes Yellow Tones, Color Depositing, Brightening & Toning,...
  • Toning Purple Shampoo: Neutralizes unwanted brassy, yellow tones in all blonde and grey hair
  • Multi-Tasking Properties: Professional toning shampoo desposits purple pigments to neutralize and reduce yellow tones in just one wash
  • Key Benefits: Nourishing shampoo suitable for both color treated and natural hair to enhance and restore cool tones
  • Suggested Use: Wearing suitable gloves, apply to wet hair, lather, rinse. Repeat if necessary. For maxium benefits, leave on for five minutes to tone and cleanse

Your Guide to Choosing the Best Purple Shampoo for Bleached Hair

Bleached hair looks amazing, but it often fights back with unwanted yellow or brassy tones. Purple shampoo is your secret weapon! It cancels out those yellow shades, keeping your blonde bright and beautiful. Choosing the right one is key. This guide will help you pick the perfect bottle.

Key Features to Look For

When shopping, you need to check a few important things on the label.

1. Pigment Intensity
  • Strong Pigment: Look for shampoos that promise intense toning. If your brassiness is very strong (bright yellow), you need a powerful purple formula.
  • Gentle Toning: If you only have slight yellow hints, a milder shampoo works better. Too much pigment can accidentally turn your hair light lavender!
2. Moisturizing Ingredients

Bleaching dries out hair. Your purple shampoo should clean *and* hydrate.

  • Look for ingredients like Argan Oil, Coconut Oil, or Shea Butter. These keep your hair soft, not straw-like.
3. Sulfate-Free Formula

Sulfates are harsh cleaning agents. They strip color quickly.

  • Always choose a “Sulfate-Free” label. This protects your fresh toner and keeps your hair healthier longer.

Important Materials Inside the Bottle

The ingredients list tells the whole story about how well the shampoo works and how gentle it is.

Color-Correcting Pigments

The magic comes from Violet 43 (CI 42090) or similar violet dyes. These pigments sit on the hair shaft. They neutralize the yellow because purple is opposite yellow on the color wheel.

Nourishing Oils and Proteins

Good shampoos include hydrolyzed proteins (like keratin) or natural oils. These materials help repair the damage caused by bleaching. They make the hair cuticle smooth again.

Factors That Improve or Reduce Quality

Not all purple shampoos are made equal. Some perform much better than others.

Quality Boosters:
  • pH Balance: A slightly acidic pH helps close the hair cuticle after washing. This locks in the purple toner and adds shine.
  • UV Protection: Sunlight fades toner fast. Shampoos with UV filters help your color last longer.
Quality Reducers:
  • Too Many Harsh Chemicals: Shampoos packed with sulfates, parabens, and drying alcohols reduce hair quality. They make bleached ends brittle.
  • Weak Pigment: If the purple color washes out almost immediately after rinsing, the pigment concentration is too low. You waste your money.

User Experience and Use Cases

How you use the shampoo matters just as much as what you buy.

Application Time

You must leave the product on long enough for the pigment to work. For a light tone, try 1-3 minutes. For heavy brassiness, you might leave it for 5 minutes. Always test a small strand first!

Frequency

Purple shampoo is not for daily use. Overuse leads to dull, gray, or purple-tinged hair. Most people use it once or twice a week. On other days, use your regular moisturizing shampoo.

Best For:
  • Maintaining cool blonde, silver, or platinum hair.
  • Removing brassiness after a professional color service.
  • Balancing highlights that have started to turn yellow.

10 Frequently Asked Questions (FAQ) About Purple Shampoo

Q: What is the main goal of purple shampoo?

A: The main goal is to cancel out unwanted yellow or brassy tones in lightened hair.

Q: How often should I use purple shampoo?

A: Most people use it once or twice a week. Daily use can make your hair look purple.

Q: Can purple shampoo damage my bleached hair?

A: If it is sulfate-free and moisturizing, it usually won’t cause damage. Drying formulas can make brittle hair worse.

Q: What if my hair turns purple instead of silver?

A: You left the shampoo on too long, or the pigment was too strong for your hair level. Next time, reduce the sitting time.

Q: Do I need conditioner after using purple shampoo?

A: Yes! Always follow up with a deep conditioner. Purple shampoos can be drying.

Q: Should I use purple shampoo on dry or wet hair?

A: You should always apply purple shampoo to wet, shampooed hair. This helps spread the color evenly.

Q: What ingredients should I avoid in purple shampoo?

A: Try to avoid harsh sulfates and excessive alcohol, as they strip moisture.

Q: Does purple shampoo work on brown hair?

A: It only works if your brown hair has been lightened or highlighted to a blonde level underneath the brown. It won’t change natural dark brown hair.

Q: How long does the toning effect last?

A: The effect usually lasts until your next few regular washes. This depends on how often you wash your hair.

Q: Is purple shampoo the same as silver shampoo?

A: They are very similar. Silver shampoos often have a slightly stronger blue/violet mix to achieve a cooler, ashier result than standard purple toning shampoos.